Turn Your

Podcast Into

A Pipeline

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Turn Campus Expertise Into Audiences That Apply, Enroll, and Give

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Universities, academic societies, and faculty trust us with their shows — from Purdue University to the Science Magazine Podcast to UC Berkeley's Matt Walker. We handle production inside institutional review workflows, so your experts publish on schedule without the podcast becoming anyone's second job.

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The Problem

The Problem With Higher Ed Content

  • Your faculty are world-class experts, but their reach stops at journals and conference halls — while creators with a fraction of their credentials own the public conversation on their research
  • Prospective students, donors, and partners do their research on YouTube and in podcast apps, where your institution's presence is thin next to its academic reputation
  • A podcast idea that starts in one department dies in committee — brand review, legal, faculty schedules — because nobody owns production
  • The staffer who volunteered to edit is now three weeks behind, and the show's publishing gaps are visible to everyone who subscribed

Cost of Inaction

Institutional authority is being disintermediated. Every semester, independent creators explain your faculty's research to the exact audiences your institution should own — applicants, alumni, funders, and peers. A university that doesn't publish where those audiences listen is lending its expertise to whoever does.

The Opportunity

What's One Enrolled Cohort Worth?

A single enrolled graduate or online-program student represents $30,000 to $120,000+ in tuition. One major alumni gift can exceed all of that in a single check. When your podcast puts faculty expertise in front of applicants and alumni for hours — not the eight seconds a display ad gets — the institution stops renting attention and starts owning it.

Per-Enrollment Value

$30K–$120K+

Decision Cycle

6–18 mo

One recruited cohort, one major gift, or one renewed institutional partnership pays for years of production — and the episode library keeps compounding either way.

Our Approach

How We're Different

Built for Institutional Review

Multi-stakeholder approval is our normal, not our nightmare. Every deliverable clears a client review portal before anything publishes, and we deliver into your systems — for ASCO that means straight into their SharePoint libraries, matched to their file conventions, through their editorial approval. Flat per-episode pricing lets your team budget a full year of podcasting in one line item.

Academic Rigor, Broadcast Quality

We produce the Science Magazine Podcast — AAAS's weekly show, 650+ episodes deep, on an issue-locked editorial calendar — and Matt Walker's sleep-science show, where the bar is the same one his research is held to. The dedicated-editor model means one editor who learns your fields, your terminology, and the pronunciation of every technical term.

Faculty Time Is the Scarce Resource

Our process asks for the recording and under an hour of faculty time per episode — we handle strategy, editing, show notes, clips, and distribution. One conversation becomes a full episode plus SEO clips and vertical clips that admissions, advancement, and communications can each put to work.

Investment

Choose Your Growth Path

Flat monthly tiers for a single show — or flat per-episode pricing that maps cleanly to annual budget cycles for multi-show institutional scopes.

Growth

$2,500/mo

"Build Your Authority Engine"

Start attracting leads who already trust you before the first sales call.

What's included

  • 1 full episode/month (audio + video)
  • Same dedicated editor every week
  • 4 SEO clips + A/B tested thumbnails
  • 5 vertical clips for social
  • YouTube optimization strategy
  • Monthly performance review
Start Growing →

Dominance

$7,500/mo

"Own Your Market"

When your podcast ranks for every question buyers ask, competitors become irrelevant.

Everything in Authority, plus

  • 4 full episodes/month
  • 20 SEO + 20 vertical clips
  • Weekly strategy sessions
  • Dedicated account manager
Own Your Market →

Enterprise

Starts at 2 shows

Custom

"Built for Scale"

For organizations running two or more shows. Scope is priced on show count, episode volume, and team needs — talk to us and we'll map it.

Custom solutions including

  • Multiple podcasts (2-10+ shows)
  • 190+ episodes/year capability
  • Dedicated production team
  • White-glove account management
  • Volume discounts available

TRUSTED BY: ASCO (190+ eps/year), Warner Brothers, Google

Get in Touch →

No contracts. Flat pricing. Cancel anytime. Quarterly billing saves 10%.

Get Started

Ready to Put Your Institution on the Air?

Book a 30-minute strategy call. We'll map out how a podcast fits your review workflow, your budget cycle, and your enrollment and advancement goals.

No obligation  •  We research your space first